Um? What is this?

Probably this is one of those stupid ad campaigns to be continued...

 

 

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Um? What is this?

чрез Karolinka In & Around Bulgaria от karolinka на 11-11-7

This morning I saw this billboard. At 7:10am. That's why the light isn't very good. I didn't make sense to me the but for some reason I was with it enough to take a photo. Now that I am looking at it again, it's not much better. I have no idea what it's selling.

@',Mmmmm@~te! Mladost Billboard

Thoughts? Any idea what this is for?

Is it something I should know? And now I am horribly uncool for not knowing this?

 

 

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